Delving into Public Sector - January 2023
Here we are once again in a new year (Happy New Year!!!) It happens every year but somehow it seems to sneak up on us, doesn’t it?
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Michelle Warren
- Nov 28, 2022
- 5 min
Delving Into the Public Sector with Pat Morrison
This month I am changing up my interviews to include a “man in public sector”, Pat Morrison. Pat has a long, diverse history in his...
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Michelle Warren
- Oct 5, 2022
- 4 min
Delving into Public Sector - MythBusters #3: 4 Myths Surrounding Pricing to the Federal Government
As we continue busting through some of the many myths surrounding selling to Public Sector, especially the Federal Government, in this edit
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Michelle Warren
- Jul 21, 2022
- 4 min
Delving Into Public Sector: MythBusters #1
While debating what would be the next topic to address in this column, I decided we could all benefit from a “Myth Busters” version of...
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Michelle Warren
- Jul 6, 2022
- 4 min
Delving Into Public Sector
I do not know how it is June already, but for those of us who sell to the Federal Government, June means we are in the home stretch of...
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Michelle Warren
- Dec 31, 2021
- 4 min
December 2021 - Delving Into the Public Sector
Planning for Success In the world according to Google, the definition of planning I found that I like best is: “Planning may be defined...
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Michelle Warren
- Sep 30, 2021
- 4 min
October 2021 - Delving Into the Public Sector
I want to share 5 tips for NeoCon that are applicable to everyone but will put a public sector spin them. As I reflect on NeoCon’s gone...
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Michelle Warren
- Jul 31, 2021
- 4 min
August 2021 - Delving Into Vertical Markets
As with any vertical market, GSA has some unique aspects that are important to know when pursuing business with federal government...
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Michelle Warren
- Jul 1, 2021
- 4 min
July 2021 - Delving Into the Public Sector
There are many free resources to help you better understand selling to the Federal Government. We will review some of the primary resources
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Michelle Warren
- Jun 1, 2021
- 4 min
June 2021 - Delving Into Vertical Markets: Tips & Tricks for Being Successful
Now that we have seen that there is money and opportunity for furniture in the return to office plan, how do you take advantage of this...
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Michelle Warren
- May 1, 2021
- 4 min
May 2021 - Delving Into Vertical Markets: Tips & Tricks for Being Successful
As you are determining whether or not to focus on a vertical market, there are many things you should consider, but today I want to hone...
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Michelle Warren
- Apr 1, 2021
- 4 min
April 2021 - Vertical Markets: Tips & Tricks for Being Successful
Through this column I hope to impart some of the wisdom I have learned in the 26 years I have been in the furniture industry and...
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